REDMOND, Wash. — July 17, 2007 — Microsoft Corp. today announced that Peter Moore, who currently serves as corporate vice president of the Interactive Entertainment Business in the Entertainment and Devices Division of Microsoft Corp, has resigned and has decided to move his family back to the Bay Area for personal reasons and has secured another opportunity in the video games industry. [UPDATE: That be President of EA Sports]

Microsoft also announced that as of July 30, Don Mattrick, a former president at Electronic Arts Inc. (EA), will lead the Interactive Entertainment Business (IEB), which includes overseeing the Xbox and Games for Windows businesses.

"Peter has contributed enormously to the games business since joining Microsoft in 2003 and we are sad to see him go," said Robbie Bach, president of Entertainment and Devices Division at Microsoft. "Since that time, he presided over the global launch of the Xbox 360, spearheaded a revitalized and rebranded Games for Windows business, and helped steer the console's ascent."

Moore will remain at Microsoft to assist in the transition through August and will then return to old digs in the San Francisco Bay area.